It’s too cold (or there’s too much snow) outside for bugs to live. Let’s just skip this time and pick service back up in the Spring.
No matter how long you serve your customer base, you’ll have a share of patrons that want to skip service in the Winter. Skipping service is sometimes so widespread, some companies incorporate it in their business model. Many companies, however, see Winter service as a vital part of successful pest management.
The pest control industry can’t be wrapped up in one standard way of doing things. Each region has its own challenges in regards to pests and climate. This section was written for pest management professionals practicing in areas where all four seasons share fairly equal time (approximately three months for each season). Your region’s climate may dictate a different practice.
Missing treatments can have a negative impact on your company. In addition to lost revenue, you may put your customers in position for a poor experience. Rodents become a bigger threat during the cold weather months and skipping service means you have less opportunity to inspect potential harborage areas. In addition, eggs and larvae of Asian Lady Beetles, Brown Marmorated Stink Bugs, Boxelder bugs, Cluster Flies and many other pests could be overwintering in the customer’s wall voids.
Few pest control businesses have the time and manpower to service all of their customers at the dawn of warm weather, so Winter service is essential to maintaining a low pest population.
A customer seeking to skip Winter service most likely doesn’t understand the life cycle of pests. You’ll need to explain the potential threats and why service before the Spring is beneficial.
Mrs Customer, have you ever noticed how bugs just show up at the first crack of warm weather?
That’s because they haven’t gone away. Many pests survive the Winter by going deep in the ground or overwintering in or around your home. Your windows, soffits, electricity meters and other areas have little cracks and crevices that provide an environment warm enough for pests to continue their life cycles. Sometimes, those openings provide access for the little guys to get inside your walls.
While it’s true the snow on the ground will prevent me from applying a liquid product around your foundation, I can address those crack and crevice areas where pests are overwintering. I can also scatter a bait around your home, so it will be ready for the pests that come up from the ground when the temperature gets warmer. In addition, I can inspect and treat for rodent activity. As you probably know, we see a lot more mice indoors during this time of the year.